Joseph Riggio has spent over thirty years developing a proprietary approach to human transformation at the highest level. These programs are not for everyone — and that's exactly the point.
Identity transformation for the highest achievers.
You've built something significant. The strategy is sound, the execution is strong — yet something remains constrained. Unmasking addresses the identity architecture underneath performance, not the habits on top of it. This is deep, immersive work delivered in a retreat environment with Joseph present throughout. Those who complete it describe it as the most significant week of their lives.
Limited availability by design — next cohort forming now
Where luxury travel becomes the work.
Epicurea is ABTI's luxury experiential program — personal development woven into extraordinary destinations. Not a retreat disguised as a vacation. Not a vacation interrupted by work. A curated experience where the environment itself is part of the methodology. Exclusive, intentional, and available only to those already in Joseph's world or with a referral from someone in it.
Invitation-based — spaces for next experience are limited
The methodology. Now trainable.
The MythoSelf Process is the proprietary framework underlying everything Joseph does. Over three decades, it has produced measurable transformation in C-suite executives, elite athletes, and high-performance teams across five continents. Practitioner certification trains coaches, consultants, and organizational leaders to apply the methodology with their own clients — with Joseph's direct oversight and certification.
New cohorts scheduled quarterly — application recommended early
What separates meaningful work from the rest.
Every engagement is personally led by Joseph, never delegated. You get access to three decades of lived experience, not a brand.
Selective enrollment ensures fit and commitment. We turn away more people than we accept — and that's how it should be.
The MythoSelf® Process was developed over 30+ years. It's not a technique borrowed from somewhere else — it's original to ABTI.
I came in as a skeptic. I left having done the most meaningful personal work of my adult life. The depth Joseph brings to this — there's nothing comparable at any price point.
The MythoSelf certification changed how I work with every client. Not a new technique — a completely different operating framework. My results improved in ways I didn't expect were possible.
In 1993, Joseph began formalizing an approach to human transformation that drew from linguistics, behavioral modeling, and ontology. What emerged was the MythoSelf Process — a methodology with no direct equivalent in the coaching or consulting world.
The programs here are not licensed, delegated, or delivered by proxy. Joseph is present, involved, and accountable for every outcome.
Applications take five minutes. The conversation after takes as long as it needs to.